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During the early years of the 20th century, the burgeoning tourist industry in Forte dei Marmi began to build new "lodgings" for the tourists who had discovered this happy corner of Italy. The Hotel Aldo was one of the most highly thought of, on account of its attentive service and comfort, which included electric light, as a contemporary postcard shows.As the years passed, these early buildings were modernised according to the current fashion, and the splendid Hotel Aldo &endash; now called the Hotel Goya &endash; was redone in Art Nouveau which was the most popular style at that time. With certain concessions to modernity, the style of the hotel has remained unchanged since then, both externally and in the public rooms where our guests feel at ease amongst the delicate colours, stained glass and the warm, diffused light.The Hotel Goya stands in the centre of Forte dei Marmi, a short walk from shops with famous names, and the beautiful, sandy beach sloping gently into the sea. The hotel offers high quality hospitality in a classical architectural setting, which has been made even more attractive by the use of the most up-to-date technology.The hotel has a large garage where you can leave your car and forget about driving, and thus escape from the pace of modern life for a while. You can hire one of our bikes instead, and rediscover a more human way of getting around.
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